Notes on publishing daily, without a production team.
Practical writing on short-form history and science channels — cadence, format, and what to automate versus what to keep in human hands.
How to publish a daily history short without hiring an editor
A daily channel beats a weekly one, but the production loop usually breaks after two weeks. Here is the loop that survives.
4 min read
What to post when your museum content calendar runs dry
Collection institutions rarely lack material — they lack the hours to turn it into posts. A practical cadence for small teams.
4 min read
AI video for small brands: what builds trust, what looks like spam
Automated video fails when it imitates advertising and works when it behaves like publishing. The difference is visible in one frame.
3 min read
